Heard this saying quite a bit. While it's true and we want to see our club compete and buy good players, the club needs to turn a profit. I understand that. But it's in no way different to the club itself urging and tempting us to buy season tickets and spend our hard earned. It works both ways, all I'm saying.
Also easy to spend money you haven't got .... we've seen what can happen at first hand. Wouldn't want us to be a Bolton or Birmingham