http://www.bbc.co.uk/news/uk-34891928 Does this Cinema show religious or political movies? In a statement, DCM said it had a policy of not accepting political or religious advertising content in its cinemas. It said that "some advertisements - unintentionally or otherwise - could cause offence to those of differing political persuasions, as well as to those of differing faiths and indeed of no faith," and that "in this regard, DCM treats all political or religious beliefs equally".
On that basis we should ban political party broadcasts, church services etc on TV in case it upsets someone.
I suppose the difference is you have a choice whether to go watch a religious/political film or programme/broadcast on tv. If you go to watch Star Wars though and this is on pre-film you're stuck watching it. That's not to say I agree though, I don't. I don't think it's too much to ask for people to show a bit of tolerance for a few minutes. BUT if there was an advert on pre-film that was using islamic prayer would it be allowed or would non-muslims complain?
Are they purposely trying to inflame the sort of folk that will react to this ? Who on earth is so precious that another person's belief system offends them ?
During the 1950s a Frankie lone song was banned rom the charts It was called Answer Me then it went on to say Lord above. Just pointing out that this is nothing new that's all. Personally I'd just ban religion, not least of all because not all religions can't accept each other. ,Imagine there's no Heaven! John Lennon.
What DCM have done is just crass. This is not the way forwards for any form of multi-faith society. Allow the Christian advertisement and, yes, allow simiar ones to celebrate the likes of Divali, or Yom Kippur, as long as they celebrate the faith, rather than stirring up any form of hatred, or prejudice. Multi-culturalism was always the right way and still is. So multi-faith. Done within obvious guidelines it is about the celebration of cultural and faith diversity in Britain. Those who make these decision, whether at corporate, or at political levels are themselves being over-zealously 'religious' in imposing their own censorship and restrictions. Why should we censor faith, unless it is stirring up antagonism, or hatred? The latter way would cause offence, for sure, but the former way is the antidote to religious intolerance. Don't impose your own 'religion,' DCM!
Just book your ticket online, and turn up 20 minutes after the advertised start time, that way you can avoid all adverts and not risk being "offended".
No but it is quite clear that it isn't to be taken literally. Having said that they were sued over it in America and lost
I actually agree with their decision, but not their reasoning. People from other faiths will not be offended by this. The tiny minority that are - tough ****. But political and religious advertisement (that's what this is, it's not a film like the article says, it's an ad) shouldn't be shown to a captive audience. You've got to have the power to switch it off and you can't in a cinema.
You could apply that argument to all adverts though. I pay no attention to them if they don't interest me, the same way as I do on the TV at home.
Agreed and form that exact reason. I've seen the ad and it isn't aimedmsolely at Christians it is aimed at telling EVERYONE they should be praying, ending with the message "prayer is for everybody". Erm no it isn't. In fact without ANY prayer there would be a lot less violence in the world. If I want to watch religious propaganda I'll see it, it shouldn't be forced upon me in a cinema
The difference is that at home you can mute it, change the channel, go make a cuppa or anything. In a cinema you are looking solely at the giant screen in front of you, that's where all your attention is. You have no control and can't change the channel or stop it and you can't really get up either because by the time you've worked your way along the row, down the steps and out its ended
It's an advert, most people talk, text or eat their popcorn through them; you're by no means forced to watch. I remember the advert before the adverts started telling you it was your last chance to buy an ice cream or crisps because the film was about to start so your last chance to move around. I'm by no means a religious person but if somebody wants to spend money making and advert and screening it then it should be judged like all other adverts and to say that this might offend is a weak cop-out in my opinion.
and if it does? We live in a world where no one believes they should be offended anymore. And its wrong, no one has the right not to be offended, people need to get over themselves, this is a typical piece of PC stupidity where someone, without checking with the public at large has decided that "some people", as yet undefined, might be offended by a Christian message based advert, has anyone actually asked anyone? No.