I'd never employ any of em. I can't believe Sugar would. Although is he still trying to flog ***** electronics?
Nah! Good telly. And not just because my pal was on last season. Although I've not bothered watching this one!
They don't select contestants based on business acumen, the selection process is basically like big brother - who will make the best telly. From Sugar's point of view he pays 250k for 12 or so weeks of prime time advertising on BBC which is a cracking deal. He doesn't care if he's dealing with 15 idiots as anything he gets out of the business at the end is purely a bonus. [video=youtube_share;3ss-59fi4nM]https://youtu.be/3ss-59fi4nM[/video]