Sky Bet to invest £1,000,000 into responsible gambling and education programme Club News Awareness programme launched for all 72 Football League clubs. Continue reading on the official site...
They do more than most bookies with regards to responsible gambling. They even let you see your profit/loss of the last 14 days, which is broken down to how much you've spent and how much you've won back.
It would be better to give you a projection of your future losses...that might steady a few people up.
They could give me that million quid which would stop me irresponsibly spending ten pounds every few months on the National Lottery trying to win a million quid.