The may think they're advertising Strongbow, but all they're really doing to people over a certain age is reminding them that they could murder a Carling Black Label. [video=youtube;dZ6URAkvLWE]http://www.youtube.com/watch?v=dZ6URAkvLWE[/video] [video=youtube;J_OvnQ25kdU]http://www.youtube.com/watch?v=J_OvnQ25kdU[/video]
Just as an aside, we used to have good adverts. They used to make you laugh. They were often better than the TV shows. Now we've got special effects. And idiots at advertising agencies who get people singing Carling Black label over the end of their Strongbow advert. If you don't get the Carling Black Label advert it's because you never saw the Old Spice advert or the series of Carling adverts before this one.
You're right, the adverts used to be very good and some of the hooks in them were timeless: Old spice, the mark of a man. For mash get smash. A finger of fudge is just enough. A Mars a day, helps you work rest and play. And all because the lady loves... There were so many.
You have to think though the advert now has to catch a persons attentions with in about 2 seconds with the adverts now as they are battling with a multiple soucre of tv channels and the remote control. Advertising has gone down the pan alot, My fave all time ad was the guiness one.
wherever you may wonder there's no taste like stones [video=youtube;TSGR00DPLsA]http://www.youtube.com/watch?v=TSGR00DPLsA[/video]
all adverts have music on these days unless there begging adverts, and volume seems to go up when the program your watching goes off no need for it its a pain in the arse and all it dose in our house is make us hit the mute button until they've done
I'm not sure that adverts are necessarily worse these days as much as it is that they don't seem to be as many adverts that are a series like there used to be. In the past you had a series of adverts all featuring the cadburys caramel bunny, a series with anthony stewart hall for coffee, the 'papa, nicole' ads for renault, the levis series etc. The list goes on. These days the closest you have to a series is the go compare, compare the market and churchills adverts and it's no coincidence that these are all advertising insurance rather than an actual product so it's harder to invest in the advert as a viewer as to the vast majority of people watching there is no product to buy. They only apply to the tiny percentage of us who's car insurance happens to need renewing that week or the week after. There are a few very good adverts, cadbury's did a few good ones with the gorilla and the others but they weren't a series, they were all random. Some of paddy powers have been funny but again they're not a series. The other problem is that in the past the adverts were dominated by a select few products who would constantly spam your television with the same ads so they became second nature to you. These days there are thousands of companies all trying to advertise and so many channels to watch that you might only see advert once every few weeks and watch a thousand different ones which makes them all forgettable. I remember as a lad knowing that every friday I'd see an advert for crunchie with that friday feeling
That is bloody annoying how the volume of the ads is a lot higher than the programme you're watching, I can be drifting off on the sofa on a Sunday afternoon with a documentary on, then suddenly the ads come on and wake me up. I do wonder how effective television advertising is these days though, I reckon only about 5% of the television I watch is as it's broadcast due to being able to record everything or use the multitude of catch-up services. Of course on the recorded stuff I just fast forward the adverts, on Sky I used to be able to do it without looking, go to x30 and count to 6 and you'll generally only be a few seconds away from the programme starting again...find it a bit more difficult to do with Virgin's Tivo box though as when you press play it seems to go back ten seconds or so from the point at which you press play?
Lucozade aids recovery. Opal Fruits, made to make your mouth water. Lipsmackin Pepsi Cola. Banjo, Banjo, the one for me and you.
And the classic public service ads: Think once, think twice, think bike. Charlie says... I won't be there when you cross the road so always use the green cross code. Who's that knocking at the door, always use the chain. Keep Britain tidy. The one about rugs and polished floors.