We used Morrison’s for convenience locally. Since moving. Aldi is local. Although you can’t get everything at Aldi. The basics shop is miles cheaper. Even though when you go round thinking well these individual items don’t appear to be that much cheaper. I’d say £60 Morrison’s £45 Aldi. For the same basics. Not the same brands obviously. Do pop in the others for favourite items. But do a lot in tarn when there. Veg meat etc. In the market.
Sadly they don't operate in these parts but one of the reasons I love to head to Keswick is the Booths supermarket in Keswick. We once saw the Hairy Biker Dave Myers shopping in there.
Go to most of them, have to go to Morrisons or Asda as we cant get everything from those 2,( Aldi, Lidl )if we had the money it would defo be marks, much dearer but the food is absolutely quality imo, talking of cheaper supermarkets i only realised netto had gone ( never had them down here)