<h3 class="headline" id="headline">FOOTBALL LEAGUE ANNOUNCE NEW DEAL FOR TROPHY. </h3><div class="articleBody" id="articleBody"><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: center" align="left"><u><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2"></font></span></u> </p><u><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2"><p align="center"></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: center" align="left">JOHNSTONE'S ADDS COLOUR </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2"></font></span> </p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2">The Football League Trophy will be titled the Johnstone's Paint Trophy for the next three seasons following the signing of a new seven-figure sponsorship agreement between The Football League and Johnstone's Paint.<span style="mso-spacerun: yes"> </span> </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2">The new partnership represents the biggest financial investment by a sponsor in the 23-year history of the knock out competition for clubs from Leagues 1 and 2. </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2">In announcing the new deal Football League Chairman Lord Mawhinney said: </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2">"This is excellent news and provides a real end of season boost for League clubs. </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2">"All supporters want to see their club competing for silverware and the Johnstone's Paint Trophy gives clubs from Leagues 1 and 2 a cup competition that realistically they can win. </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2">"The financial rewards of this competition can also be considerable.<span style="mso-spacerun: yes"> </span>This season, for instance, <placename w:st="on">Swansea</placename> <placetype w:st="on">City</placetype> and <place w:st="on">Carlisle</place> United each earned more than £250,000 from their appearance in the final." </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"> <font size="2"> </font></p></span></p><p class="MsoBodyText" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: left" align="left"><span style="FONT-WEIGHT: normal; FONT-SIZE: 10pt; LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-weight: bold">The announcement comes on the same day that Johnstone's announces a major re-launch of the premium paint brand.<span style="mso-spacerun: yes"> </span>The company, which has been making paint since 1890 and is part of the SigmaKalon Group, has announced a number of key investments to raise its game within the decorating industry. </span></p><p class="MsoBodyText" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: left" align="left"><span style="FONT-WEIGHT: normal; FONT-SIZE: 10pt; LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-weight: bold"> </p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2">Marketing Manager Angus Blundell said: </font></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"> <font size="2"> </font></p></span></p><p class="MsoBodyText" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%"><span style="FONT-SIZE: 10pt; LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'">"This is one of the most important and exciting days in our company's history.<span style="mso-spacerun: yes"> </span> </span></p><p class="MsoBodyText" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%"><span style="FONT-SIZE: 10pt; LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'"> </p></span></p><p class="MsoBodyText" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%"><span style="FONT-SIZE: 10pt; LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'">"With 165 decorator centres throughout the <country-region w:st="on"><place w:st="on">UK</place></country-region>, Johnstone's works in partnership with decorators and specifiers from every region and we're pleased to be putting something back into their communities." </span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"> <font size="2"> </font></p></span></p><p class="MsoNormal" style="MARGIN: 0in 0in 0pt; LINE-HEIGHT: 130%; TEXT-ALIGN: justify"><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt; mso-bidi-font-weight: bold"><font size="2">Next season's Johnstone's Paint Trophy will begin in October with the Final scheduled to be played at the new Wembley Stadium in March. </font></span></p></font></span></u><u><span style="LINE-HEIGHT: 130%; FONT-FAMILY: 'Times New Roman'; mso-bidi-font-size: 10.0pt"><font size="2">TO THE BEAUTIFUL GAME </font></span></u></div>