[Official Site] JEWSON BECOME OFFICIAL CLUB PARTNERS

Discussion in 'Bulletin Board' started by Newsbot, Jan 14, 2022 at 11:02 AM.

  1. Newsbot

    Newsbot Well-Known Member

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    JEWSON BECOME OFFICIAL CLUB PARTNERS
    Commercial

    Barnsley Football Club is proud to announce a new commercial partnership with the UK's leading chain of builders' merchants.

    Continue reading on the official site...
     
  2. She

    Sheriff Well-Known Member

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    Should be handy for the rebuilding effort that's required for the club.
     
  3. Dan

    DannyWilsonLovechild Well-Known Member

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    I wondered what a commercial partner may get in terms of benefits as the statement is all very corporately vague.

    So I looked on the website and a partner is said to get the following....

    Choose to become an Official Partner of Barnsley Football Club and we can help you become a key brand locally, in the surrounding region and beyond...
    By becoming an Official Club Partner of Barnsley Football Club you will have exclusive club benefits and access including:
    • Access to players for player appearances
    • Access to our database
    • Access to fans
    • Invitations to networking lunches
    • Attendance at high profile Club events
    • The chance to network with major local and national brands
    • PR opportunities associated with Barnsley Football Club
    I must say, I'm a little concerned at points 2 and 3.
     
  4. Redarmy87

    Redarmy87 Well-Known Member

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    • £50 vouchers to be redeemed on the club concourse, available once printer is fixed or the right team has been designated to deal with said vouchers :D
     
  5. Sparky

    Sparky Well-Known Member

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    Isn't it usual when you sign up to any website for it to mention sharing data with prefered partners... as in whoever gives us the most money
     
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  6. Stephen Dawson

    Stephen Dawson Well-Known Member

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    A four month partnership. Whoopee.
     
  7. Exi

    Exile Well-Known Member

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    How apt. Timber!
     
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  8. Dan

    DannyWilsonLovechild Well-Known Member

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    It's something I always opt out of when given the option. I couldn't tell you how BFC manage my personal information or how I edit my preferences.
     
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  9. RedVesp

    RedVesp Well-Known Member

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    Not had a "seasonal membership" for a few years, but is there an opt out option when signing up to prevent fans from being "accessed"?

    Under current gdpr you have the option of opting out at any point, if you want to...
     
  10. Dan

    DannyWilsonLovechild Well-Known Member

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    Precisely. I've just had a look at the BFC website and can't see any reference to GDPR. I'm permanently logged in, which I'm guessing is the ifollow setup, which I'm guessing is maybe more the jurisdiction of the EFL? But there is nothing where I can edit my marketing preferences.

    I'd guess anyone who has ever bought a ticket or product is on the databases of the club. And it's not clear how that information is used, if it is sold and what the mechanisms are for being opted out of such processes, if they occur.
     
  11. Deafening Silence

    Deafening Silence Well-Known Member

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    Gah, bet me to it. Rebuilding, papering over cracks, shoring up the Championship... all there for the taking.
     
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  12. RedVesp

    RedVesp Well-Known Member

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    It's almost like the club are deliberately providing us with sticks to beat them with.

    Everything about the club at the minute is amateur hour.
     
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  13. wak

    wakeyred Well-Known Member

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    • Access to fans

    Sounds a bit noncy if you ask me.
     
  14. Deafening Silence

    Deafening Silence Well-Known Member

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    Or everyone is now picking the negative out of every issue. If this had been announced in April last year we'd have all been pleased about the extra revenue.
     
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  15. Red

    RedLeader21 Well-Known Member

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    Usually organisations will have a few lists on their database. Those who opt out of marketing Comms, those who opt in, and those who opt in to receiving marketing Comms from the club's "carefully selected partners."

    I would be concerned if it was the first two lists referred to, but it's highly likely only referring to the database of those that have opted in to 3rd party Comms.
     
  16. Dan

    DannyWilsonLovechild Well-Known Member

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    Having your personal data managed in accordance with law is a basic fundamental requirement of a business and simple protection for its customers.

    It's welcome for the club to generate cash, particularly at this time. It shouldn't be generating that cash if its off the back of customer data. All the more so if customer data can't be readily edited or at worst, being "shared" without consents.

    The last thing the club needs is to be hit with a fine from ICO.
     
  17. Dan

    DannyWilsonLovechild Well-Known Member

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    I'd hope that too, but it's not something I'd assume. Many database systems allow for individuals to manage their own preferences once logged in, or at least have a signpost as to how to check your preferences and manage them accordingly.

    I'd hope the commercial text through the club website is perhaps shaped in a better way too.
     
  18. Deafening Silence

    Deafening Silence Well-Known Member

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    While we can all question the ethics and motives of the club hierarchy at the minute I think I still believe they will obey the law.
    Sharing of marketing data is common place whenever products are bought. That's why I get 30 unsolicited phone calls a week from life insurance, green energy or pension companies.
     
  19. RedVesp

    RedVesp Well-Known Member

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    I don't...
     
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  20. Deafening Silence

    Deafening Silence Well-Known Member

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    Don't what?
     

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