I am shocked by this shirt. A great example of someone trying to be different for the sake of it. It's terrible. And putting the sponsor in the white stripe is the worst part of it. What a mistake. Why can't we revert to our original white and black away kit and establish that as part of the clubs brand. Changing the away shirt every season is madness.
It's just bad brand design that CK Beckett never developed a vertical format of their logo. Also, even when we had independent kit suppliers, we usually had w4nk kits. I remember the Admiral kits and they were ******* disgraceful. Cheap *****. Get over it. Also, whilst you're all feeling sorry for McNulty and the so called abuse he gets on here, spare a thought for the poor kit designer who may be reading this and considering suicide. Hypocrites.
Design is subjective. And when a designer creates something, they know it will not be universally liked. And to be fair, the brief to the designer, supplier or sponsor will have played a huge part in what we have ended-up with. "Nike can you show us some designs for an away kit please" is probably as strategic as it got.
it reminds me of my first every BFC strip- the sandal bayern kit with the white strip <img src="http://www.historicalkits.co.uk/Barnsley/images/Barnsley_1986-1988.gif"/> I've still got it and cant believe i once fitted into it cos its tiny! I was only 11/12 at the time.
I didnt like the look of it first time I saw it but the more I saw people wearing it yesterday the more it grew on me.
I don't the colour but having the CK Beckett logo vertical looks terrible so it's a no from me. Just doesn't look right at all